How to create a good gallery?

[Marta]

Сообщение от fross

This is called the absence of significant differences, in this case, it inevitably leads to a strategy of low prices, and does not preclude long term sales, but excludes the possibility of creating high demand. Profitable in this case do tirage works.

For exclusive, sought after and elite want to create (not necessarily actual) set of unique identification firmly secured to the artist /group in the minds of buyers. With a group of artists has yet to provide an opportunity to meet different tastes, and of course increases the effectiveness of advertising.

I may not know enough about this issue, but open any European or American decent gallery and see a full set (just like a box of colored pencils ). Required: abstaktnaya painting, figurative, animals, still lifes, sometimes landscapes. Of course, in a good gallery, all artists - bright personality. But even then - not always. Lot of similarities. Always - a high professional level.
And I would not say that low prices. It depends on what a gallery, where, how many years running. With these "mandatory set of" even an inflection, in my opinion. The identity of the gallery owners sometimes do not consider it. But nothing fundamentally new. Just good and very good artists. And it works.
As for modern art do not know. Generally difficult to imagine who he buys and how can a professional artist (and not at the level of amateur play or what was true 50 years ago) to work in this area, having no grants or sponsors.