Charles Saatchi: Sharks are good, and feces artists - too

[SergeiSK]

And more interesting information about Saatchi.
Charles Saatchi, a founder of advertising agency Saatchi & Saatchi, admitted in his new book that borrows its first advertising slogan from an old magazine with advertising. This newspaper The Sunday Times.
According to Saatchi, about 50 years ago when he devised an advertising slogan for the poultry factory Thornber Chicks in Yorkshire, he needed ideas, and he was flipping through old American magazines. In one of the books he came across on advertising in 1901 for the Packard Motor Car Company called "Ask the person to whom they belong" ( "Ask the man who owns them"). "And my client bought it," - says Saatchi.
Charles Saatchi began work in the advertising business at age 17 from a position of a clerk in a small advertising agency Max Ritson in central London. In his autobiography, which comes out on September 8 this year, Saatchi wrote: "I encourage everyone to engage in advertising, especially if you have no academic education."