How to unleash the artist

[Черномашенцев Владимир]

Having looked closely enough theme, I noticed that the question of giving an artist known for (do not want to apply to art, the word "promotion") is considered mainly from two sides:

At issue in the first place are active artists, which is quite natural - high popularity guarantees both material and moral satisfaction from their work.
Second, actively promoting art dealers, gallery staff and thin. salons. They are also interested in fame and high prices of works sold by the artist.

Periodically, the two groups accuse each other of not understanding the laws of the market, poor performance, not necessarily, etc. etc. I look the part and accept the first one, then the other side, depending on the strength of concrete arguments and examples. Also, depending on their own experience of working as one, and with the other party. A very mixed experience. You see the truth then here and there.

In this dispute respected hand forget about me - a simple Russian collector. Or about the sensitive Ukrainian collector. Consider the art market in its fullness, for this we represent it in the form of triangle: "artist-collector-seller. Who is more important, what was first: the chicken or the egg?

There is an interesting gambit: an attempt to throw out that triangle artist completely destroys this figure. When we remove the Collector (the buyer), the triangle can be transformed into a simpler, but under certain conditions, self-contained figure. Call it, say, range. At such a figure was like the artistic process in the USSR, when the art market is almost non-existent. He painted, public museums and galleries showing, and the people watching. You remember about the Buyer with a capital letter - Hudfond? Granted, this is a big dream of the artist, but the art market it still will not name.

Now remove the triangle side seller - and the figure again is not dead, turned back into something like a circle. Or oval and, depending on which side is more chip away "blanket". Not fatal to the figures, but the market is shrinking dramatically, significantly limiting the opportunity for Buyer to meet new artists. Will suffer and artists, as is likely to be opportunities to raise prices solely through advertising and marketing, not talent. Perhaps this is the best.

Summary. Speaking on the topic, folks, do not forget to discuss not only their own interests, but keep in mind the interests of "Collector". Claims by a collector you may also be done.