Eugene Gapchinskaya

[Yaya]

Altim, Veronic law. Many rich people (and goon, and those who are not one of them), Pts. well know how to count money. But there are also those who do not like. I paid the same Rustam Tariko $ 300 thousand for the fact that some sort of a flower named after his girlfriend Alena.
Let's talk about methods of promotion. This is an interesting topic. Example Gapchinskaya at the time took a bank loan to advertise their work in Russia's magazine Vogue. It is not PR, but it is advertised (That is why the example of Hurst is not appropriate. AX often uses indirect methods of promotion). If not mistaken, then it was the only artist in the CIS, advertised in glossy. Or am I mistaken?

[Allena]

In my opinion, the work Gapchinskoy were not designed for children and adults.
Compare them with naive things, say, Mary Prymachenko or children's book illustrations by artist remains (with the recent exhibitions) can not. This is quite adult market research, created to sell for big money, very competently "untwist", as we see, in general, solve the problems that are put before them. Only works perfectly here, I think, to do with it. It is simply a way of earning money, that kind of business. Some manufactures suitcases, some metal rolls, while others are drawing pictures.

[Yaya]

Allena, it seems to me that not always and not everywhere it is possible to distinguish clearly between: creativity here, there earning. I'm sure that Eugenia quite seriously loves his little people. And make money too, can be creative. Is that right?

[Altim]

In glossy ads do not see anyone except her. Galleries - yes, there are, are advertised. A personalities, I sit now, I remember, but no-one does not float. It's strange. An example of its success is obvious. Why did not duplicate the scheme work? Frankly, I was genuinely surprised at the time, when I learned that her work have the price tags. The fact that they like people - more or less understandable. But the price segment, in which she climbed - it's fantastic. Done, of course, what can you say. Cache - is the king :-)

[ФЕОФАН МУХИН]

Originally Posted by Yaya

Evgeny Petrov (born in 1972.)

See http://hghltd.yandex.net/yandbtm?url...tAHqwdwz1iw == and you will not find anything in common between Petrov and Gapchinskoy.

[Allena]

Originally Posted by Yaya

And to make money, too, can be creative. Is that right?

Not Available inspiration - but you can sell a manuscript Yaya, of course, you can earn money creatively. And perhaps, she loves her little people. But ... I do not know. This is an obvious commercial project. It can not imagine such a thing on the wall in his house - a stranger she said.

[Вивьен]

You can only add that Eugene - boy, not everyone finds the courage to take a loan to pay for advertising their work. Risk-noble cause. The main thing to believe in yourself, Eugenia believe - here's the result. Seventy-five thousand dollars.

[Yaya]

Altim, she once told me that at the dawn of her career touched some people, a potential buyer. Like, you can call on you in the studio, see? She replied that you can drop in and see nothing (at that moment, everything was dismantled). And then it became clear that prices should increase. To something left hanging. Since then she has them and raises.
By the way, with a year ago in an interview she said she is going to take a loan to be advertised in the British Vogue!

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Originally Posted by Allena

It can not imagine such a thing on the wall in his house - it is a stranger.

Allena, yes, it is extreme: p

[Кирилл Сызранский]

Originally Posted by Vivien

not everyone will find the courage to take a loan to pay for advertising their work.

Here, only the courage and the need, and advertising spending recovered completely and the steeper the advertising budget of the more interesting figure on which to multiply profits. Act.

[Veronic]

Originally Posted by Yaya

By the way, with a year ago in an interview she said that it was going to take a loan to be advertised in the British Vogue!

With such prices for its work, I think that the credit to advertise in the British Vogue is no longer needed. And, incidentally, very interesting, how much advertising in this publication?

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Originally Posted by Cyril Syzransky

Here, only the courage and the need, and advertising spending recovered completely and the steeper the advertising budget of the more interesting figure on which to multiply profits. Act.

And actually, why the ads in Vogue? There is also a good publications that specialize in the art. Or, for example, participation in fairs, exhibitions of art in the galleries. Why not use this move?