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Investments. Market collectible photos
In recent years an increasing number of galleries specializing in photography. In London, Paris, Berlin, dozens of them. Most developed markets - the United States. In New York gallery and most of all. New exhibition opening every month. Auction prices photo went for hundreds of thousands of dollars. Images are collected almost like paintings. The famous picture on the wall is not inferior to painting. But this is not just fashion, and photography - not only a work of art. This - investment capital.
$ 17 million - this is the record of three New York auction houses in the most recent auctions of photographs. "Twins" Diane Arbus (Diane Arbus) were sold for nearly half a million dollars. The amount is huge, but not the highest in the world. Two champion of the market - is a snapshot of the nineteenth century, Gustave Le Gre (Gustave le Gray), sold for $ 840 thousand, and the most expensive sale of contemporary photography - the work of Andreas Gursky (Andreas Gursky), for which the collector had paid over half a million dollars.
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Famous collectors
The rise in prices is clearly said about fashion. Fashion does not only come at the request of the sellers, although the promotion trends dealers occurs. They are convinced that the picture - this is a good investment. Interior designers also create fashion for decorating homes and offices photographs. The market picked up this fashion. Good picture affordable to more people than a good picture. In addition, the picture is more affordable for the average buyer, who does not understand the intricacies of modern art.
Start collecting photos of the same trend put a star. They made their homes in the private gallery.
Perhaps the most famous kollektsoner in the photographic world - Elton John. He has repeatedly said that the most beloved of all his collections - a collection of photos. And he has many hobbies. "I am inspired by beauty," - he said in an interview to the magazine "Forbes". "In each of my five houses I work surrounded by outstanding contemporary artists." In art, clothing brands and luxury cars, Elton John spends millions of dollars. His collection includes 400 images of the most famous photographers: Horst (Horst), Penn (Penn), Ritz (Ritts), Parkinson (Parkinson) and Newton (Newton).
Madonna, like other celebrities, beginning with the paintings of modern art, but eventually became interested in photography. Among other works in its collection Burdena Guy (Guy Bourdin) and Tina Modotti (TIN Modotti).
Following the stars
The stars followed by the less famous. In buying them help specialized galleries, which are springing up like mushrooms. From the West on collecting fashion photography came to Poland. There appeared the first collectors and the first commercial gallery specializing in photography. This year, in Warsaw, opened two such. Formed consumer demand. Earlier in the exhibition, people came just to watch, they did not even occur to him that the pictures can be bought, but now are starting to ask about buying. Still galleries perform primarily educational function, as the Poles do not have enough awareness that the image can also be collected.
Just as in Russia, in Poland there is still a belief that every photo you can print a lot, then they can not be so expensive. People want the same price to buy now and be sure that this will not have anyone else. Meanwhile, collectible prints are subject to their rules: they come in a limited series (one image has at most 20 copies) with, respectively, described and numbered, edition size affects the market value of the image, and they run on special paper with a guarantee that it is not for vytsvetet 100. It is a standard western market, we have the case that even the artists themselves do not appreciate them fully.
Warsaw auction houses Polswiss Art and Rempex held the first auction of photos, 3 November Rempex organize the next. However, while auctions do not have financial success. It was not even sold half of the exhibited works - interest in photography is, but the money has not followed him. Collector came to mind, society should be more secured. In an interview with "Gazeta Vyborchey" photographer Tomasz Gudzovaty (Gudzowaty), received the World Press Photo Award and a few months ago opened a gallery in Warsaw, Yours Gallery, said that he had outstripped demand for the photograph, which is sure to soon appear. Today, his pictures are interested primarily foreigners, although the gallery in the city center and varshavyane attended. Most still buy postcards with photographs and catalogs (they are cheaper images for which one must pay $ 500 to $ 1000 per print). Earning much and passionate collectors in Poland handful. Supposedly their number no more than two dozen. This is mainly senior executives, often traveling abroad, mainly in the U.S., because the New York market - the most advanced in the world. Their purchases are not random, a collection which include several dozen pictures. The market has just formed, and the prices extremely low. Similarly, the events developed in the West. In the 70's, when photographers began to sell prints, prices are formed at the level of $ 200-500 per shot. Now the average west prices start at $ 50 thousand for the Polish should lay out images from 500 zlotys to 2,5 thousand zlotys (from $ 125 to $ 6250). Poles are optimistic about the market of photography as a future market. Polish scientists think of the current situation will change in a few years, and the fashion on the photo will come more money.
Thus, market collectible photos can say a steady growth of investment. Moreover, emerging market shows strong growth in profits.