The scandalous multimillionaire media mogul Charles Saatchi, director and owner of the largest network agency Saatchi & Saatchi once invested a remarkable tool in contemporary art, buying works of YBA, or Young British Artists (Young British Artists). This group was founded in 1988 by the sixteen graduates of London's Goldsmith College of Art led Demianom Hirst. Young artists who suffered from a lack of them of whatever interest from major galleries, self-organized exhibition in disused London docks.
YBA works formed the basis for the Saatchi Gallery, which he demonstrated to London and the world at the exhibition "Sensation" in 1997. Press support of the project was organized at a height, as a result of the public suddenly shook how long she did not notice new talent. Prices artifacts YBA, respectively, increased several times, and the project of Charles Saatchi of philanthropists suddenly turned into a commercial.
http://www.saatchi-gallery.co.uk/
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Multimillionaire Charles Saatchi