Цитата:
Сообщение от Vladimir
1. Attendance - attracting targeted traffic, expensive and time consuming.
2. Marketing legitimacy, that is the name brand. Long and expensive.
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It is not necessary to do the task for a penny "candy" with the expectation that in six months she "shot" :-)
Virtually any business, from my observations, begins fully stand up no earlier than three years after the start, and before that - costs money, time and nerves ...
Thus, certain costs to drive traffic and build a brand - it is common for any web issues, and on-line gallery only question is what to put on a good is having a definite chance to succeed, to catch the wave of the market.
There is, whether such a wave and the demand for art in Russia? Question.
Цитата:
Сообщение от Vladimir
3. Key marketing advantage. What will take a new project? In particular, who determine prices? The artists themselves, as you stand on the sidelines? there are many.
Can be developed further: how to build and motivate wealthy people to spend money on consumer goods, which are not considered prestigious?
Even if everything is done in the right recipe, the risks are high.
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The issue of pricing is thin, so the initial estimate of expected from the artist, but it must be approved by an art that can remove distortions as a plus and a minus. If the artist does not agree with the opinion of experts - OK, bondage can not, but also on the ground to take a picture with an inadequate price will be.
How to gather interested people - again, if it is good content and a convenient wrapper, they have gradually tightened. The question in the right marketing and advertising costs.
The risks are great, the prospects are vague - that's why I created this thread to gather different views on the idea.