NATA NOVA,  возможно  я  что то  не  так  перевела  с  английского.......
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FREQUENTLY ASKED QUESTIONS
What is the selection process? Will it be curated?
We are looking for a balanced exhibition of high quality and original work in different media,
styles and subject matter. Exhibitors will be selected based on the quality of their work/ideas
and the artist statement on their application form. The show will be curated by a professional
curator.
Is Parallax AF the same as the Parallax exhibition held in 2010?
The Parallax exhibition was a show exploring new theories in art history through specific
represented artists. The connection is that, because of the new theories, Parallax AF
encourages a much broader and diverse range of submissions in any kind of media and
approach than other fairs and open exhibitions. It also adds to the importance of the Parallax
AF event.
What work can I submit?
You can submit any type of work in any media, genre or approach. However, please keep in
mind the size of the gallery and think carefully about what pieces will work well in your
measured space. A 10ft painting for example would need at least 10ft viewing space and so
would not hang at its best. If the selectors or curator thinks your work maybe too large, but
feels your practice would complement the exhibition, we will contact you about smaller
pieces.
Who is responsible for setting up/taking down?
Artists will be given their display space and they will hang their own work. However, the
curator and invigilators will be on hand to help and to ensure that the show is hung
professionally.
Do artists need to be present daily?
Artists do not need to be present daily if they do not wish to be. There will be invigilators in
the gallery at all times. However, artists must collect their work on Sunday at 5pm. Any art
work left in the gallery after this time will be at La Galleria’s discretion.
Is there a commission charge on sales? And what happens if work sells? Packing Facility?
For artists that wish to sell their work, there is no commission taken on sales if paid in cash
or by cheque. (2.9% commission [3% for American Express] charged on credit card sales to
cover La Galleria’s administration costs – taken from the selling price.) The selling process is
between the buyer and artist. The packing facility and credit card terminal point will be on
the ground floor.
For artists that do not wish to remain in the gallery, the invigilators will take the contact
details of potential buyers and pass them onto the artist as soon as possible. The selling
process will be between the artist and buyer.
What kind of prices should I sell my work for?
Unless you are an established artist with a current client list and a price record, you should
be thinking of prices under £1500, especially if you are an emerging artist. Like any
