The sale of a portrait of Jackson was postponed because of too much demand

[SergeiSK]

New York art gallery because of too much demand postponed indefinitely the auction, which must be sold to a portrait of Michael Jackson. This July 13 reports Associated Press.
July 12 Vered gallery was put up for sale belonging to an unnamed collector portrait of pop musician, painted by the artist Andy Warhol in 1984. However, if the auction was not taken into account Jackson's popularity surge that occurred after the singer's death on June 25.
Faced with too much demand, the organizers decided to auction later organize the event in such a way as to be able to admit to trading of all potential buyers. On what date will be assigned an auction, is not reported.
Originally presale estimate paintings Warhol was 1-10 million dollars.
After Jackson's death, his compositions were again led the global charts, it is named after a crater on the moon, and in a museum Madame Tussauds in London, found the 13th in a row the figure of Jackson. The reason for the sudden death of 50-year-old singer has not yet been named. Nor is it known when and where he will be buried. While his body, as it became known media, stored in a vault belonging to the Motown record label founder Berry Gordy. July 7 in Los Angeles held a formal farewell to Jackson, who was visited by 17.5 thousand people.
(Lenta.ru)

The forum is Jackson fans. Maybe buy? : D

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Сообщение от SergeiSK

... Faced with too much demand, the organizers decided to auction later organize the event ...

Please explain the logic, can understand, what they do not benefit too much demand.